Conversion-Rate-Optimization
Why Connection Trumps Content
Content is Not King of the Hill: Content is not social, does not engage people, person to person. Content does not close sales. — Real Breathing, red blooded Humans do that "Face Time" thing that closes sales. Content is static. Content is only the start and part of the “Connection Marketing” Cycle. Visitor Action Analytics is more important than Content if you are interested in increasing conversions. Copy and design have to be constantly tweaked to be in synch with what visitors actually respond or click. When they don't that is another clue! Without Connection, nothing happens. Content is capable of prompting business/customer interaction, but Content doesn’t sell — People prefer buying from people they know and trust. A common mistake is when content marketers screw up by simply copy, paste and redistribute replicated content on Twitter, Facebook, LinkedIN or every other Social Media site...and here's the bad part... with no other connections attempted. Content is a spoiled child that must be constantly fed and optimized to increase sales. Google analytics offers free testing, tweaking and review. After those measurements are taken — a cycle of continual improvement is only just begun. CPA Duplicated content distribution hysteria has gotten alot of play and attention and it has increased visibility. However, because systems make no real or lasting connections with actual folks...it is time to Be social. That’s the key — real people, make real connections. You’ve got to have a presence… a personality.
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Got a few minutes to spare? Then you have about 20 Free Links!In addition to the links below, you should do your own research to find meta search engines and other sites. Take each of the following URL’s and replace YOURDOMAIN.com with the domain name for your website. If you’re looking to get your site indexed or just looking for a few more links, this is one that I use to start my link building campaigns.
TVisio's 20 Free Meta Search Traffic Links
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