Pay TV is facing increased competition from Digital Terrestrial TV. In the future, mobile TV will become a competitor in the broadcasting market as well.
Today the New Broadband TV Sets are significantly more user-friendly and there is no longer a mind boggling mess of cables, PCs, modems and TVs. IPTV operators are positioning for future converged technologies with home theatre systems. Newer systems incorporate digital TV, digital radio, multi-room DVRs, digital media adapters, STBs, Blu-ray players, telephony, and game consoles. 3D TV is now incorporated into the home theatre experience.
Mobile video entertainment and communication services are tapping mass markets. In 2010 mobile TV/video is commercially available. Asia is expected to be a key market for the future of mobile TV, particularly in China and India.
The Towering Vortex of ruin which is traditional Broadcasting, is competing ever harder for the advertising dollar. Cloud platforms, like Kajabi and Rackspace and Amazon are attracting the attention of marketers. Over 10% of advertising spent worldwide is now directed towards online advertising. Online video is a powerful format for communicating. Hulu, launched in 2008, is a growing success story with over 100 advertisers using its service.
Bottom Line Global-Video-Trends:
The growing and savvy Video Audience increasingly expects and demands Integration AND more Intelligent Advertising/Info-tainment.
Stock Mark Panic is an unholy yet logical response to The AAA+ Credit Downgrade. Government wasteful spending and addiction to easy credit is forcing taxpaying producers to seek safety in Gold. Blaming the Tea Party for the credit downgrade is pathetic political desperation. Keynesian Deficit Finance provided big government junkies with a self destruct overdose.
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Whetstone-Multi-Media shows how video is destined to be the commonplace content type and interaction model for most people.
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New Business development buzzword "Interruptive-Media" is refining search and advertising via cellphones. If your business is not up to speed with Mobile Local, put the next content niche branding strategy and resources to work for your website. Mobile-Local-SEO
Multiple-Micro-Markets and their long tails climb a wall of worry. Bill Whetstone reveals how to Re-purpose Your Business. Avoid the huge cost of maintaining status quo and defy the fear and panic running rampant with Whetstone's cutting edge reports embedded in TVisio Socialnomic Stimulus.
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